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Viewpoint Analysis is a Technology Matchmaker. We uniquely sit between the buyers and sellers of enterprise software and services.


On the one hand, we help buyers to quickly find, and select enterprise software, and on the other, we help IT vendors to better understand their prospective customers and to generate awareness.

Our mission is to transform technology procurement - speeding up time to project success and reducing bureaucratic vendor selection processes - a winning combination for both technology buyers and sellers.

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Looking to buy enterprise software or technology? Our Technology Matchmaker Services help find and select the right technology for your needs.

Looking To Select

If you know that you need to find and select new technology for your business or department, we help you find a solution quickly:

  • Do you have a project that needs new technology but you need to run an RFI? Try our Rapid RFI Service.​

  • Already have a list of your shortlisted options and need to run a vendor selection? Our Rapid RFP Service is with you every step of the way.

For those on the other side of the equation, our 'Sales Team Services' help you to understand your market and customer better so that you can more easily find them, win more, and lose less.

Sitting in a unique position between technology buyer and seller, we are able to connect the two in a way that no other company can.

We help with the likes of strategic account research, ABM research, set up peer-to-peer executive meetings, run independent customer loss reviews, and provide deal mediation services.

See more about our IT vendor 'Sales Team Services' 


Helping IT vendors to improve their sales performance through win loss analysis and account research

Vendor Selection

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If you have a business challenge but are not sure what technology can help you - you need the Technology Matchmaker Service.

The Technology Matchmaker Service is designed to bring the vendor community to your door. Whatever you are interested in, and whatever your business need, our Matchmaker Service can help.

A simple fixed-price service, we interview you and your team to understand your challenge, write up the vendor briefing document, and speak to the technology community - then host the presentations where each vendor presents how they can help you.

Our Project Matchmaker conducts the early stages of your IT procurement requirements by finding the vendors that can help you.

Featured Service

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Rapid RFI

If you have an upcoming project that needs technology, let Viewpoint Analysis take the weight off your shoulders and run the RFI process to find your technology options.

Our Rapid RFI (RRFI for short) is designed to quickly assess the market. We write the RFI document, contact and brief the vendors, host the Q&A call and RFI presentations.

Quickly transitioning you from 'what's available' to your shortlist of options.

When you have your shortlist of potential suppliers, our Rapid RFP (RRFP) is what you need to make a quick vendor selection.

We run the whole process for you - but not just that, we bundle in a variety of services to help you selection decisions and build your business case. 

Running RFP and full selection processes for enterprise technology purchases
Technology Purchase Assurance - giving complete peace of mind and supporting technology investment papers

If you have made your final selection decision - we provide the purchase assurance to try to make it the 'best' decision you could make. 

Our independent assessment looks at all the key aspects of the vendor and the deal. It is a great way to validate that your team has made a good choice before any purchase order is raised and the contract is signed.


Read more about our four key services in the technology vendor selection area. Helping businesses to find technology at every stage of their procurement journey.


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Take a look at our latest Longlist Guides - offering suggestions for potential vendors you may wish to include in your software market assessment.

Our guides cover everything from HR software to finance software, and from data software to customer experience technology!


Sales Team

Sales Team Services to help IT vendors to understand their customer better

We matchmake for both the customer and vendor community. Our vendor-focused matchmaking is through our Sales Team Services area. Here we do things like ABM and Strategic Account Research, Meeting Matchmaking, and much more. All are designed to help the vendors to understand their customers.

If you want to learn about all our service offerings for vendor sales teams, download our latest Sales Team Matchmaker Services Brochure at the link below.


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