CRM Technology
The CRM technology landscape is one of the most dynamic areas of enterprise software, covering everything from sales and marketing automation to customer service, analytics, and experience management. Solutions range from simple systems for growing businesses to sophisticated platforms used by global enterprises to manage customer relationships at scale.
Viewpoint Analysis helps bring clarity to this competitive and fast-moving market. Our CRM technology guides, explainers, and vendor content help buyers understand the landscape, compare solutions, and select a Customer Relationship Management system that aligns with their business goals.


CRM Vendor
Content
Here are some of our latest CRM vendor spotlights, blogs, and sales-related content.
FINDING
A CRM
Viewpoint Analysis has a section of services all designed to FIND technology:
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CRM Innovation Series - looking for new ideas? Our Innovation Series brings vendors and thought-leaders to present new ideas and technologies.
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Stick or Switch Application Review - a great way to decide whether to continue with your existing CRM, or move elsewhere.


CRM Selection
If you have an CRM project ready to go and you just need to now find the right technology, Viewpoint Analysis services include:
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Rapid RFI and Rapid RFP - Our super-quick approach to the old-fashioned technology selection process to go from a 'long list' to a shortlist of potential options.
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30-Day Selection - need to move even quicker? Our fastest CRM selection process is completed in less than a calendar month!
Useful Selection
Advice
Take a look at the following content, all created to help business leaders to find and select new enterprise technology:




